WFT Is Happening?

After being relatively steady for years, the number of subscribers to this blog has almost tripled in ~the past month. 

WTF? 

Bots? 

Whatever.

For non-long-time readers, my goals are to: 

1. Reduce severe suffering
2. Improve my readers' happiness. (No one else's, though.  ;-)

Those two goals often conflict. When they conflict, reducing severe suffering takes precedence. I have written many pieces that pissed people off; e.g. The End of Veganism and Carbon Cult Cruelty.

Important links:

• The About page at One Step for Animals goes over my professional focus – reducing the severe suffering of animals on factory farms by encouraging people to not eat chickens.
• You Can Be Happy and Still Make a Difference is a short summary of a key lesson of my ~40 years of advocacy. (The title says it all.)

A quick skim through the blog will probably tell you more about what to expect than I can here – including the fact that I quote and link to other people a lot.

I generally include a picture in each post. E.g.:

Grand Canyon of the Yellowstone.

So: Welcome! I hope you find something useful in these posts. Unless you’re a bot. In which case ... congratulations on your excellent taste.