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Monday, January 5, 2026

2025, a Year of Past Glory (and request, bitte)


2025 was probably the weirdest year since I started this blog in 2014. Not counting subscribers, it averaged 866 views per day - but certainly not steady, as you can see in the graph above (what happened in September?). November 1 was, far-and-away, the biggest day, and I didn't publish anything on that day or the two days before! 

Not one of the year's most-viewed posts was actually published in 2025! 😬

Below are the six most-viewed posts during the year; you have to go down to #10 to get to one I published this year. The first one (the Numbers) has been #1 every year since 2015:

  1. Understanding the Numbers for Better Advocacy
  2. You can be happy and still make a difference [this makes me happy]
  3. Even Vegans Die. But Not Today. [yikes]
  4. This will be much worse for me than for you. And it will be damn bad for you. (Audio recording of one chapter 😟)  [W.T.F?]
  5. Dr. Greger from 2005: Why Honey Is Vegan 
  6. How Vegans Hurt Animals

I Do Not Understand #4! Many more people have seen that post than have actually read Losing

I would greatly appreciate it if you could take a minute to let me know how this blog can be more useful to you.

Please reply to this email (if you get it over email), comment on this post (you can do so anonymously), directly email, or otherwise contact me with feedback and suggestions for the year ahead. (I still don't know how to best use this blog and my substack.)  

Skip this; from someone Anne and I met in person for the first time this year:

You’ve had a profound impact on me, even if I don’t agree with all your positions. I don’t think anyone since Peter Singer has influenced me so much. I will be adding your book to a few others I re-read often. ðŸ™‚

2 comments:

Nick said...

I wouldn't put much (any) weight into the traffic metrics unless your source is doing heavy/advanced filtering for bot traffic.

Matt Ball said...

Yeah, I don't do anything with this info. I just find it weird. Why would bot traffic look like that? (I'm really asking)