About the author

Matt is the author, co-author, secondary-author, ghost-author, and non-author of articles, speeches, book chapters, and even entire books! The most recent is his blockbuster The Accidental Activist, which Amazon claims is by his wife Anne Green. So it goes. Currently, he is President of One Step for Animals; previously, he was shitcanned from so many nonprofits that we can’t list them all here. Before Matt’s unfortunate encounter with activism, he was an aerospace engineer who wanted to work for NASA (to impress Carl Sagan). His hobbies include photography, almost dying, and {REDACTED}. He lives in Tucson with Anne, along with no dogs, no cats, no guinea pigs, and only the occasional snake or scorpion.

Tuesday, February 26, 2019

The word "vegan"

It is interesting how the word "vegan" doesn't seem to have such negative connotations in every country. But study after study has shown it to be a bad word in the U.S. From this 2017 post:

Research at the University of Arizona's Eller School found that the general public thinks that vegans are annoying (to put it mildly). This recent survey found that vegans are viewed more negatively than atheists, immigrants, homosexuals, and asexuals. The only group viewed more negatively than vegans were drug addicts. Labeling a product “vegan” causes its sales to drop by 70%.

July 2017 update: When Vegan Is a Dirty Word. August 2017 update: Meat-eaters are being put off going veggie because of certain aggressive vegans, says survey. More update: how horrible is this? October update: what vegans think of vegans. May 2018: “Vegan” is the single worst word you can possibly use to describe a product.

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